A new survey shows that nearly 30 percent of respondents believe their cellphone is more helpful to them than their significant other. While the results from the Asurion survey wasn't typical of the romantic studies released around Valentine's Day, they show that those earning a computer science degree or completing ecommerce training may be more focused on cellphones in the future.
The survey also found that nearly half of the respondents had sent a risque text message to their significant other, with a near even gender split, with 50 percent of men and 48 percent of women, respectively, reporting such messages.
"While the content of the communications might vary wildly among users, there's no doubt mobile devices are now the primary way people stay in touch with their significant other," said Bettie Colombo, spokesperson for Asurion. "In fact, our survey found people under the age of 34 average 20 texts or calls a day to their significant other while those age 50 and over text or call an average of nine times a day."
Mobile ecommerce is set to have a huge year in 2012, predicted to far surpass its 2011 place in the market, when it accounted for 0.9 percent of all marketing.